Cobalt Water Global
Cobalt Water Global is an AI platform that helps water utilities and industries reduce, account for, and monitor their wastewater N2O process emissions. The startup was chosen for the TechStars Arcadis City of 2030 accelerator program. Read more about my experience at TechStars here.
👩💻 Role: Design Associate
🚀 Team: Solo
⏰ Duration: 4 weeks
Cobalt Water Global was one of the startups from the TechStars Arcadis City of 2030 accelerator. The founder, Jose Porro, had approached me with the ask to create a new logo and brand identity for his company. Cobalt Water's old logo was made over 15 years ago and it seemed somewhat outdated and unreadable on small devices
The process of rebranding took the following steps
Research & Company Analysis > Brainstorm Session > Sketches on paper > Final logo design
The founder wanted a modern, simplistic design that speaks clearly about Cobalt Water. We were challenged with creating a new identity that would better reflect their purpose and showcase their 'water treatment' and 'nano technology' capabilities.
I developed a simple logo design that utilizes 2 sea-blue colors in combination with white, formed from different shapes – giving it flexibility and adaptability. The shapes, a waterdrop an,d nano cells can also be used as separate elements.